Today's Medical Developments Rate Card

2017 Print Rates

Frequency Discounts

Size 1x 3x 6x 8x
Full Page $4,009 $3,780 $3,605 $3,455
1/2 Island $2,541 $2,369 $2,240 $2.062
1/2 Horizontal $2,429 $2,310 $2,184 $2,009
1/3 Page $1,864 $1,753 $1,638 $1,473
1/4 Page $1,525 $1,419 $1,310 $1,205
Color Charges1x3x6x8x
Standard  $595$575$550 $500
For PMS spot colors, see
below for matched color pricing.
  

4-color process, extra $725$675$650 $600

Mechanical Requirements
Saddle stitch, 3 columns to a page.
Paper stock: Machine coated – 50 lb body with 100 lb cover. Colors available: matched, 4-color process (AAAA-MPA). Trim size 7-7/8" x 10-1/2".

Digital Files and Specifications for Print
High-resolution, press-ready PDFs are the preferred medium for advertiser-supplied, printed ad materials. Ads can be submitted via FTP upload. For more details, call Lori Skala at 800.456.0707. Progressive proofs or color keys required on all 4-color advertising.

Special Advertising Rates
Contact the publisher or your advertising representative regarding the following special advertising opportunities:

  • Web advertising on www.TodaysMedicalDevelopments.com
    Regional rates and mechanical requirements
Ad Sizes (Non-Bleed) Width Depth
Full Page (non-bleed) 7'' 10''
1/2 Page Island 4-1/2'' 7-1/2''
1/2 Page Horizontal 7'' 4-7/8''
1/3 Page Vertical  2-3/16'' 10''
 1/4 Page3-3/8'' 4-7/8'' 
Bleed Ad Sizes
(Available at no extra cost)
WidthDepth
Single Page Bleeds8-1/810-3/4''

    Trim Area

7-7/8''10-1/2''
    Live Area7''10''

[On bleed advertisements allow 3/8'' from any trim edge for live or type matter. Add 1/8'' to gutter for each page on spread ads. Supply ruled proof showing crop line.]


2017 Interactive Rates
Web Advertising Pixels Advertiser Non-Advertiser Units Available
Leaderboard 728 x 90 $4,200 $5,400 12
Buttons 300 x 250 $4,200 $5,400

6

eNewsletters
Specification Advertiser Non-Advertiser
Issue Sponsor $900$1,000 
Primary Sponsor $650 $900 
Highlights$400 $550 
Custom E-blast$1,650 $2,250 

Digital Edition

Display Ad8% Premium on print
Front Page Sponsorship$795
Video/Audio Enhancement$300 per ad

Today's Medical Developments Media Kit